One of the basic tasks in public relations is to spin a negative into a positive. When an advertiser or publicist does his or her job well, you don’t even notice you’ve been spun until a while later, if at all.
When it’s done badly? You get this Blackberry ad. One of the most frustrating aspects of Blackberry Messenger (BBM) is that the sender doesn’t just know when I’ve received a message, but when I’ve read it as well. What Research in Motion should do is build in an option that will disable read-notification.
What they’ve done instead is skew their message toward that friend that we all HATE: the one who gives you shit for not replying, or not replying quickly enough.
So congratulations, needy people… You’ve found the perfect smartphone!
If you reply to this message and I don’t get back to you right away, sorry. I was taking a shit or something.
(Also, could they have found two faggier guys to play West Hollywood natives? Why not just have two Polish Blackberry users talking into the wrong end of the phone while you’re at it?)
Via Untitled Carl Mayer Project
About me
The real problem with reality is that there isn't any backround music.
